SERVICES

SOCIAL MEDIA

Social media is a marketing tool that small businesses cannot afford to miss out on. It has become an essential way to connect with clients and generate new leads.

However, it’s important to note that social media campaign strategies vary depending on the nature of your company. Many agencies offer plans based on the number of posts required – we prefer not to use this one-size-fits-all approach and instead analyse your precise situation before offering you the relevant product from our range. The plan that is best for you depends on the sector in which you work, the nature of your target clients, and your current social media profiles.

Selecting the best social media mix

Preparing the best content for engagement

Interacting with fan base and growing it

Analyse results and adapt constantly

SOCIAL MEDIA MANAGEMENT

OUR PLANS

Maintaining an active long-term presence on social media platforms is very important but not always easy.

We manage everything for you:

Multi-platforms strategy

Calendar

Posts content for best engagement

Posts design for top efficiency

Interactions with followers

Analysis and reporting

BUILD YOUR ONLINE PRESENCE

STANDARD PLAN

Ideal for businesses who need to create an online presence – your focus is on communicating your message on each platform, gaining a new online following and putting across a positive image of your company.

ACCELERATE YOUR SALES

BOOSTER PLAN

Targeted at businesses who want to use their social media platforms mainly to increase their sales; to play an active role in creating leads and converting them into clients, and to keep existing clients interested

CONNECT WITH YOUR COMMUNITY

COMMUNITY PLAN

Designed for businesses for whom it’s important to maintain an online community; to keep up a following, ensuring followers stay engaged and involved with relevant, updated content.

STANDARD PLAN

SET UP
Create personalised strategy
Select social media combination: typical social media combination: Facebook, LinkedIn
Set-up of social media pages
Platform design optimisation, maintaining coherence across all digital tools and platforms
Thoroughly fill in all profile details
Industry and keyword research
Editorial calendar
Follow relevant accounts
MAINTENANCE
Coherency in terms of content and design on all platforms
Unique and creative posts to maximise engagement
Typically 2-3 posts a week on each social media page
Examples: Client testimonials
Product explainers
Tips for using the service/product
Engagement with relevant industry news
Behind the scenes content
Holiday greetings
Image posts
Post on optimal days and times
Research and adapt to your voice
Promotion of events
Analysis and reporting to maximise post success

One-time set up fee: £95
Price:£249/month

BOOSTER PLAN

SET UP
Create personalised strategy
Select social media combination: typical social media combination: Facebook, LinkedIn, Instagram
Set-up of social media pages
Platform design optimisation, maintaining coherence across all digital tools and platforms
Thoroughly fill in all profile details
Industry and keyword research
Editorial calendar
Follow relevant accounts
MAINTENANCE
Coherency in terms of content and design on all platforms
Unique and creative posts to maximise engagement
Typically 3-4 posts a week on each social media page
Examples: Client testimonials
Product explainers
Tips for using the service/product
Engagement with relevant industry news
Behind the scenes content
Holiday greetings
Image posts
Blog posts about industry related topics
Post on optimal days and times
Research and adapt to your voice
Promotion of special offers & discounts
Link social media to newsletters and blog posts
Targeted post boosting
Requests Forwarding
Analysis and reporting to maximise post success

One-time set up fee: £145
Price:£369/month

COMMUNITY PLAN

SET UP
Create personalised strategy
Select social media combination: typical social media combination: Facebook, LinkedIn, Instagram, Twitter, Youtube
Set-up of social media pages
Platform design optimisation, maintaining coherence across all digital tools and platforms
Thoroughly fill in all profile details
Industry and keyword research
Editorial calendar
Follow relevant accounts
MAINTENANCE
Coherency in terms of content and design on all platforms
Unique and creative posts to maximise engagement
Typically 3-5 posts a week on each social media page
Examples: Client testimonials
Product explainers
Tips for using the service/product
Engagement with relevant industry news
Behind the scenes content
Holiday greetings
Image posts
Blog posts about industry related topics
Post on optimal days and times
Research and adapt to your voice
Promotion of special offers & discounts
Link social media to newsletters and blog posts
Targeted post boosting
Requests Forwarding
Reputation Alerts
Respond to all comments ( positive + negative) and questions immediately to build customer relationships
Interactive posts, competitions, polls, giveaways etc that encourage User Generated Content (UGC) Engage
Engage with the online community for your sector to increase awareness of your page among your target audience – sharing advice, responding to questions
Hashtag optimisation
Analysis and reporting to maximise post success

One-time set up fee: £195
Price:£699/month

SOCIAL MEDIA

STARTER KIT

Haven’t used social media for your business yet?

It’s important that you start off using the best practices to maximise your social media reach. Furthermore, the approach is different than if you already have a presence on these platforms. This is because there is no point wasting time and effort producing quality content if you don’t have followers to see it yet.

Therefore, at this point, most of our efforts are based around building up your social media following by promoting it using online and offline methods. It’s essential to gain a few hundred followers before spending time and effort on the creation of quality social media content, and this pack will provide you with just this, starting off your social media journey in the best possible way.

Different types of social media platforms

1. Strategy Report

Customised strategy for your business
Analysis of competition
Selection of best social media platforms

2. Preparation of Platforms

Unique and eye-catching design for social media pages with high level of coherency
Set-up of social media pages
Research and adapt your voice
Thoroughly fill in all profile details
Add social media profile links to your email signature
Follow relevant accounts

3. Implementation of Strategy

Create and make use of Ads, paid advertising such as Facebook Ads
Create unique marketing emails to let all of your existing contacts know about your social media pages
Include social media links on website and blog posts
Use specialised tools to find relevant people to attract, considering the competition and their following
Target website visitors with ads in order to convert traffic into social media following
Add clear calls to action on all digital and printed materials in order to direct traffic to your social media pages

**Price: £599* (duration approx. 1-2 months)**

* In order to increase followers on Facebook it’s necessary to use their ‘Post-Boosting’ tool for which a certain additional budget is necessary. This will go directly to Facebook and we will advise you on the amount.

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