Your only interlocutor is your dedicated project manager but what you really have at your disposal is a complete team : a specialist for each task. That gives you an incomparable competitive edge compared to an in-house “do-it-all” marketing person. Project managers function as a coordinator between the client and the team of specialists. Furthermore, they ensure that the requirements of the client are well understood and they control the quality of each outcome.
They will also constantly optimise and adapt the strategy and relevant tactics put in place. Their analysis is also a great support for the management, they provide numerous insights and reports helping to take the best business decisions.
You are also ensured to always have the best tools at your disposal and the last cutting edge techniques applied to all your marketing operations.