THE GLOBAL 360° APPROACH

DIAGNOSTICS

Our diagnostics carry out an in-depth analysis of your company’s marketing tools, techniques and campaign successes. It’s designed to produce a report covering KPIs, metrics, measures and an evaluation of your overall marketing strategy. In this way, it makes sure that you are doing the maximum to increase your rate of lead conversion and generation.

Website:

  • Design and Content
  • Structure
  • Traffic
  • SEO
  • Rank tracking
  • Backlinks
  • Keywords and tags
  • Technical performance  
  • Responsiveness
  • Calls to action

Social Media:

  • Social media mix
  • Competition analysis
  • Performance by platform
  • Platform branding
  • Content and design
  • Posting frequency
  • Follower count evolution
  • Referral traffic
  • Engagement
  • Reach

Marketing Materials:

  • Online and offline
  • Design
  • Content
  • Adverts
  • Branding 

Marketing Campaigns:

  • Media mix
  • Media plan
  • Design and content
  • Google Adwords campaign analysis
  • Post boosting analysis

Other:

  • CRM tools
  • Dashboards
  • Coherence